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Define Cohort in Google Analytics?

This is a discussion on Define Cohort in Google Analytics? within the Search Engine Optimization forums, part of the Internet Marketing category; Define Cohort in Google Analytics?...

  1. #1
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    Default Define Cohort in Google Analytics?

    Define Cohort in Google Analytics?

  2. #2
    Member itznehamali's Avatar
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    Default Re: Define Cohort in Google Analytics?

    A cohort is a group of users who share a common characteristic that is identified in this report by anAnalytics dimension. For example, all users with the same Acquisition Date belong to the same cohort. The Cohort Analysis report lets you isolate and analyze cohort behavior.

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    Senior Member hostechsupport's Avatar
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    Default Re: Define Cohort in Google Analytics?

    Cohort Analysis is an analytical technique that focuses on analyzing the behavior of a group of users/customers over time, thereby uncovering insights about the experiences of those customers, and what companies can do to better those experiences.
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    Senior Member RH-Calvin's Avatar
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    Default Re: Define Cohort in Google Analytics?

    A cohort is a group of users who share a common characteristic that is identified in this report by an Analytics dimension.
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