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What is the difference between Google Panda and Penguin?

This is a discussion on What is the difference between Google Panda and Penguin? within the Search Engine Optimization forums, part of the Internet Marketing category; What is the difference between Google Panda and Penguin?...

  1. #1
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    Default What is the difference between Google Panda and Penguin?

    What is the difference between Google Panda and Penguin?

  2. #2
    Senior Member RH-Calvin's Avatar
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    Default Re: What is the difference between Google Panda and Penguin?

    Google launched Panda in February 2011, mainly as a change in its search results ranking algorithm. The main purpose of the update was just to keep those low quality and low content sites away from the top ranking results and give the actual quality sites their due.

    Penguin was launched in April 2012. The idea underlying the update was simple enough- penalize and decrease the rankings of sites that breach Google’s Webmaster Guidelines set the by the search engine.
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