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What is the meaning of competitive analysis..??

This is a discussion on What is the meaning of competitive analysis..?? within the Search Engine Optimization forums, part of the Internet Marketing category; hello friends, please tell me,What is the meaning of competitive analysis..??...

  1. #1
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    Default What is the meaning of competitive analysis..??

    hello friends,


    please tell me,What is the meaning of competitive analysis..??

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    Default Re: What is the meaning of competitive analysis..??

    A competitive analysis is the analysis of your competitors and how your business compares. By evaluating the strengths and weaknesses of your competition, you can begin to formulate how to give your company an advantage. Such an assessment is usually part of a company’s business or marketing plan, and provides context for growth plans.

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    Senior Member wellliving's Avatar
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    Default Re: What is the meaning of competitive analysis..??

    Hi

    A competitive analysis is the analysis of your competitors and how your business compares. By evaluating the strengths and weaknesses of your competition, you can begin to formulate how to give your company an advantage.

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    Default Re: What is the meaning of competitive analysis..??

    Identifying your competitors and evaluating their strategies to determine their strengths and weaknesses relative to those of your own product or service. A competitive analysis is a critical part of your company marketing plan.

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    Default Re: What is the meaning of competitive analysis..??

    It is the process of identifying the competitors and evaluating their strengths and weaknesses against our own products or services. This forms an indispensable part of any company’s marketing strategy. Doing a competitor analysis helps a company, recognise it’s competitors and their products. This enables it to position it’s own products in a manner that attracts customers.

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    Senior Member RH-Calvin's Avatar
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    Default Re: What is the meaning of competitive analysis..??

    A competitive analysis is a critical part of your company marketing plan. With this evaluation, you can establish what makes your product or service unique--and therefore what attributes you play up in order to attract your target market.
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    Default Re: What is the meaning of competitive analysis..??

    Competitive analysis in marketing and strategic management is an assessment of the strengths and weaknesses of current and potential competitors. This analysis provides both an offensive and defensive strategic context to identify opportunities and threats.

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    Default Re: What is the meaning of competitive analysis..??

    A competitive analysis is a strategic tactic used to identify and evaluate competitors. The purpose of a competitor analysis is to determine the competitor's strengths and weaknesses relative to your own product.