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What is a Landing Page?

This is a discussion on What is a Landing Page? within the Search Engine Optimization forums, part of the Internet Marketing category; Hello friends, What is a Landing Page?...

  1. #1
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    Default What is a Landing Page?

    Hello friends,

    What is a Landing Page?

  2. #2
    Senior Member dennis123's Avatar
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    Default Re: What is a Landing Page?

    A landing page is a website page that allows you to capture a visitor's information through a lead form.

  3. #3
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    Default Re: What is a Landing Page?

    Landing pages provides the information about the visitor's information.

  4. #4
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    Default Re: What is a Landing Page?

    Landing page is a webpage like product pages, service pages, ecommerce pages.
    It is relevant to pay per click.
    It reaches when a users clicking on a search engine result page.

  5. #5
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    Default Re: What is a Landing Page?

    Landing Page is a webpage of your website where your visitors arrive.

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    Default Re: What is a Landing Page?

    Quote Originally Posted by swatijain2233 View Post
    Hello friends,

    What is a Landing Page?
    You can refer the link below:

    https://moz.com/blog/landing-pages-for-seo

  7. #7
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    Default Re: What is a Landing Page?

    In online marketing, a landing page, sometimes known as a "lead capture page", "static page", or a "destination page", is a single web page that appears in response to clicking on a search engine optimized search result, marketing promotion, marketing email, or an online advertisement.

  8. #8
    Senior Member hostechsupport's Avatar
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    Default Re: What is a Landing Page?

    A landing page is a webpage on which your visitors land or redirected to after clicking your offer, which is usually an advertisement. It's a web page voluntarily created to help you convert visitors to your website into leads because it provides you with the means for capturing an email address.
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    Senior Member RH-Calvin's Avatar
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    Default Re: What is a Landing Page?

    A landing page is a web page that appears when a visitor clicks on a PPC ad or a search engine result link. The home page of a website is not the only landing page; every page in a website has a purpose and is a potential search engine landing page.
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  10. #10
    Senior Member buyinstagramfollower's Avatar
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    Default Re: What is a Landing Page?

    Have you ever wondered how to get more conversions on your advertisements? Or how to collect emails in the most efficient way possible without a popup on your site? Meet the landing page. If you want to drive conversions, add one or several of these into your digital marketing campaign strategy. So…What is a landing page? How do you use a landing page to convert visitors to leads? What are the best strategies when building a landing page? And what are the benefits of a landing page? Let’s start with the basics.
    What Is a Landing Page?

    So what is a landing page, exactly? In order for us to answer this question we’ll begin with what it’s not. A landing page is not a home page for your site. Home pages welcome customers to your website and encourage them to look around and browse whatever products or services you offer. Home pages also have navigation bars, links to other pages on your site and can have several call to action buttons.
    A landing page has one purpose – which is to make a sale or capture a lead. It is a single page used in digital advertising so that potential customers have a page to land on after they click an ad or post. Landing pages don’t link to other pages on your site and typically do not include a navigation bar. You do not want to distract potential customers with additional links because your goal is to make sure they convert. And you want them to convert on that landing page right then and there.
    There are two types of landing pages: reference landing pages and transactional landing pages. Reference landing pages provide information to the potential customer. They might include a summary of the product or service.
    If you are using a transactional landing page, you want users to provide contact information and make a purchase. Typically with these pages, you would withhold information until the user provides their email or other information beneficial to you. For example, once a customer completes this form they will receive a free ebook (something valuable to them). The goal of this landing page is to gather information about these customers and get them to complete the action of downloading the ebook.