Everyone loves “hacks.”
I’m no exception––I love finding ways to make my life better and easier.
That’s why the technique I’m going to tell you about today is one of my absolute favorites. It’s a legitimate SEO hack that you can start using right away.
It’s a way to increase your SEO by taking advantage of a natural part of every website that rarely gets talked about. It’s not difficult to implement either.
It’s the robots.txt file (also called the robots exclusion protocol or standard).
This teeny tiny text file is part of every website on the Internet, but most people don’t even know about it.
It’s designed to work with search engines, but surprisingly, it’s a source of SEO juice just waiting to be unlocked.
I’ve seen client after client bend over backward trying to enhance their SEO. When I tell them that they can edit a little text file, they almost don’t believe me.
However, there are many methods of enhancing SEO that aren’t difficult or time-consuming, and this is one of them.
You don’t need to have any technical experience to leverage the power of robots.txt. If you can find the source code for your website, you can use this.
So when you’re ready, follow along with me, and I’ll show you exactly how to change up your robots.txt file so that search engines will love it.