Yes, businesses can do that.
Social bookmarking sites offers easy to click buttons for bookmarking sites and/or site's contents. You can integrate this buttons to each of your site's contents. So by the time a user reads and likes the post and/or content of your site, and there is that social bookmarking button (of which the reader has an account), he/she can easily click it to save the content or link in his/her list of bookmarked sites.



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