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What is competitive analysis?

This is a discussion on What is competitive analysis? within the Search Engine Optimization forums, part of the Internet Marketing category; What is competitive analysis?...

  1. #1
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    Default What is competitive analysis?

    What is competitive analysis?

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    Senior Member dennis123's Avatar
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    Default Re: What is competitive analysis?

    A competitive analysis is a process of identifying your competitors and evaluating their strategies to determine their strengths and weaknesses relative to your own business, product, and service. The goal of the competitive analysis is to gather the intelligence necessary to find a line of attack and develop your go-to-market strategy.

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    Default Re: What is competitive analysis?

    A competitive analysis is a critical part of strategic management to perform assessment of the strengths and weaknesses of current and potential competitors. A competitive analysis identifies both an offensive and defensive strategic context to identify opportunities and threats.

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    Default Re: What is competitive analysis?

    It is a strategy where you identify major competitors and research their products, sales, and marketing strategies.

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    Senior Member Yuga's Avatar
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    Default Re: What is competitive analysis?

    Competitive analysis in marketing and strategic management is an assessment of the strengths and weaknesses of current and potential competitors. This analysis provides both an offensive and defensive strategic context to identify opportunities and threats.

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    Default Re: What is competitive analysis?

    Quote Originally Posted by makoo View Post
    What is competitive analysis?
    Hello,

    The goal of the competitive analysis is to gather all necessary information to make a perfect SEO plan. A competitive analysis is a method of analysing your competitors and evaluating their strategies to discover their all strategies and plans.

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    Default Re: What is competitive analysis?

    Competitive analysis in marketing and strategic management is an assessment of the strengths and weaknesses of current and potential competitors. This analysis provides both an offensive and defensive strategic context to identify opportunities and threats.

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    Default Re: What is competitive analysis?

    A competitive analysis is the process of categorizing and evaluating your competitors to understand their strengths and weaknesses in comparison to your own.

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    Default Re: What is competitive analysis?

    Competitive analysis is a strategy in which you can identify major competitors and study their products, sales and marketing strategies.