Google Plus

benefits of Google +/......
Google+ allows any post to be made public or shared to specific circles. Many users of Google+ have made a large percentage of their posts public. These include celebrity bloggers, journalists and social media stars. Public posts are visible to anyone on the internet even if they are not part of the Google+ network. Posts that are public are indexed and searchable via Google and other search engines. Facebook on the other hand is primarily a walled garden – a closed system with very few public areas exposed to non-users or search engines. Why is this important? Content discovery and organic search traffic. Imagine someone is searching say, about the Airbnb fiasco, or Robert Scoble’s interview with a startup founder or any number of other current topics of interest. Due to the sheer volume and velocity of public discussions and comments on hot topics happening in Google+ at any time, chances are very high that the top search results will lead them to Google+. This person is brought right to the middle of a relevant discussion on G+ and is now itching to contribute and leave a comment. Well, all they need to do is to sign in with their Google account (once the limited field trial is over), and they can join G+ and join the conversation. Google just signed up a new user to their social network. Remember that Google still has 70% market share in search. And when you control search you control traffic. Millions of searches each day will lead visitors right to Google+. Not many analysts have viewed Google+ this way – but it is the ultimate user-generated content factory to drive millions of new users to join the G+ network. It is the perfect complement of Plus for Google search!.