Facebook Ads or PPC

Although Facebook Ads and PPC are both looked upon as ‘almost’ equally effective mediums of promotion....I am afraid if Facebook can help you, going by your niche...
You see, a normal user would usually prefer using a search engine for searching ‘health products’ rather than using a social network that is dominated by youngsters predominantly.

If I were you, I would have PPC Ads. They:
-Are keyword triggered
-Target wider audience
-Cover more niches
-Create more clicks

If i'm You -I will pay some SEO company to optimize my niche....

google's adwords is a good choice, facebook ads that can be also

I will importance to facebook because it is free of cost.I CAN DO FREE campaign on facebook

If you want to effective traffic, try to get Google adwords. facebook ads are very cheap, we cannot able to track facebook ads, we won't expect effective ROI. Google adwords is the expensive one but it will drive relevant traffic. My choice PPC.

Facebook is good if you want free service.you can also try google adwords.

Honestly, who actually clicks on Facebook ads? Nobody?

I'd go with the PPC campaign if you would like to do paid advertising.

Both are effective for PPC advertising. So, Used any for advertising through right way. you achieve guaranteed traffic.

I'll go for PPC .Because Facebook Ads are more relevant for brand building .Its good option if you want to create awareness about your product or services...But SEO and PPC give most targeted traffic( who are genuine people to acquire your service.)