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Difference between SEO and PPC

This is a discussion on Difference between SEO and PPC within the Pay Per Click Advertising forums, part of the Internet Marketing category; SEO is abbreviated by Search Engine Optimization. SEO is a technique that is used to make your website visible in ...

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    Post Difference between SEO and PPC

    SEO is abbreviated by Search Engine Optimization.SEO is a technique that is used to make your website visible in search engines likes yahoo,Google etc.Two methods i.e. On page and off page methods are used for SEO.

    PPC is abbreviated by Pay Per Click.Using PPC one can have a very quick boost of traffic to a website.The basic difference between SEO and PPC is that if you have a large marketing budget and you need to make sales quickly then PPC is the best for your website but if your budget is low then SEO is the best option for you.

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    Default Re: Difference between SEO and PPC

    SEO is the some slow process to increase the ranking of the website .
    PPP pay per click is the very fast advertising process .when we apply the ppc on any website the it occure in the SERP top Position. PPC is v very costly process when any one click on the ppc applied post the budget of the website owner will be decrease at every click

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    Default Re: Difference between SEO and PPC

    SEO is totally free for making backlinks and ppc is payable for making backlinks

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    Default Re: Difference between SEO and PPC

    For SEO, you have to do a lot of works like link building to get into the top of search engines. Thus your visitor will increase.
    PPC means Pay Per Click by which you can serve the ad of your website throughout the internet but you will have to pay for it. You will pay according to per click. There are huge differences between SEO and PPC. PPC will never help you in improving search engine ranking.
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    Junior Member Array AgileContentWriters's Avatar
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    Default Re: Difference between SEO and PPC

    SEO and PPC are quite different. I agree that PPC won't help your efforts in getting a better ranking. However SEO not only does that but it can also lower your PPC costs since the page you are sending visitors to is seen by the search engines as being highly relevant. You may be able to get away with not using PPC but you will have to use SEO if you plan on getting visitors to your site without spending a small fortune.

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    Default Re: Difference between SEO and PPC

    The most obvious difference is the price tag that comes with these two techniques. You are paying for the clicks that PPC sends your way, whereas the clicks from SEO are free. Getting to the top of the SEO tree for your most lucrative search terms requires hard work. Getting to the top of the PPC tree for the same search terms requires money (just how much is dependent on the competition for that particular search term) and work. Both PPC and SEO require hard work researching keywords so that you know which search terms to buy (for PPC) and which terms to optimise for (SEO). Different creatives per search term or group (PPC) and different HTML coding for each page of your site (SEO) both need to be written to entice customers. SEO has the added complication that the title tags need to be written with the search engines in mind as well.
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    Default Re: Difference between SEO and PPC

    On other pages on this site we’ve stated that both organic search engine listings “SEO” and sponsored or paid search advertisements “PPC” drive targeted traffic to your website by leveraging a presence in the search engines. That said, they have some key differences to search engine listings as achieved by SEO vs. PPC:

    1. where they are displayed
    2. traffic potential
    3. the cost of ranking
    4. involvement with your site

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    Default Re: Difference between SEO and PPC

    Both can help drive high traffic to your website but you need a much bigger budget when you use PPC unlike in SEO that you'll never burn your pocket.

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    Junior Member Array Brian Cashins's Avatar
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    Default Re: Difference between SEO and PPC

    SEO can not be under estimated for your website's visibility. It is the very first thing you should do with your website when it comes online. Then , when you apply traffic to your site, all the hard work and backlinks will be noted and crawled by the search engines.

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    Default Re: Difference between SEO and PPC

    Hey thanks to all of you i also got the right answer.



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