Microsoft and Yahoo seal web deal

Yahoo and Microsoft have announced a long-rumoured internet search deal that will help the two companies take on chief rival Google.

Microsoft's Bing search engine will power the Yahoo website and Yahoo will in turn become the advertising sales team for Microsoft's online offering.

Yahoo said the deal would boost annual operating income by $500m and secure $200m in savings.

The tie-up will give Microsoft and Yahoo a combined market share in the US search ad market of about 30%.

Google would still be the dominant force with a share of about 65%.

Source - http://news.bbc.co.uk/2/hi/business/8174763.stm

In this case they can get lots of users to enjoy surfing on their search engine.

I think such deal would benefit Bing more and Yahoo has lost itself.

I thought their deal was off?

Very interesting...wonder how they will merge search results.

This is old news

I wonder what it means to us in terms of ranking and traffic to our sites.