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  • Madison's Avatar
    06-27-2020, 06:08 AM
    A sitemap is a blueprint of your website that help search engines find, crawl and index all of your website's content. Sitemaps also tell search engines which pages on your site are most important. ... It's usually in the form of an XML Sitemap that...
    11 replies | 750 view(s)
  • Madison's Avatar
    06-27-2020, 06:07 AM
    Madison replied to a thread What is web designing in Web Design
    Web design is the process of planning, conceptualizing, and arranging content intended for the Internet. Modern web design goes beyond how things look (aesthetics) to include how things work (functionality). Web design is not limited to websites as...
    7 replies | 684 view(s)
  • Madison's Avatar
    06-27-2020, 06:06 AM
    Google Search Console is a web service by Google which allows webmasters to check indexing status and optimize visibility of their websites. Until May 20, 2015 the service was called Google Webmaster Tools. In January 2018, Google introduced a new...
    20 replies | 1030 view(s)
  • Madison's Avatar
    06-27-2020, 06:06 AM
    Madison replied to a thread What is Logo Design in Web Design
    Logo design is all about creating the perfect visual brand mark for a company. Depending on the type, a logo usually consists of a symbol or brandmark and a logotype, along with a tagline.
    18 replies | 955 view(s)
  • Madison's Avatar
    06-27-2020, 06:03 AM
    RSS stands for Really Simple Syndication. It refers to files easily read by a computer called XML files that automatically update information.
    15 replies | 2126 view(s)
  • Madison's Avatar
    06-27-2020, 06:01 AM
    A content management system is a software application that can be used to manage the creation and modification of digital content. CMSs are typically used for enterprise content management and web content management.
    36 replies | 3363 view(s)
  • Madison's Avatar
    06-27-2020, 05:50 AM
    Social media optimization is the use of a number of outlets and communities to generate publicity to increase the awareness of a product, service brand or event.
    10 replies | 606 view(s)
  • Madison's Avatar
    06-27-2020, 05:49 AM
    In marketing, lead generation is the initiation of consumer interest or enquiry into products or services of a business. Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads.
    19 replies | 1809 view(s)
  • Madison's Avatar
    06-27-2020, 05:47 AM
    A zero click search is when the answer is being displayed at the top of a search engine. The user does not have to click on the link to find the answer as it will already be displayed on the SERPS.
    3 replies | 130 view(s)
  • Madison's Avatar
    06-27-2020, 05:45 AM
    Madison replied to a thread What is Schematic HTML? in Web Design
    Semantic HTML or semantic markup is HTML that introduces meaning to the web page rather than just presentation. For example, a <p> tag indicates that the enclosed text is a paragraph. This is both semantic and presentational because people know what...
    2 replies | 389 view(s)
  • Madison's Avatar
    06-20-2020, 05:34 AM
    Madison replied to a thread what is SMO? in General Business
    Social media optimization (SMO) is the use of social media networks to manage and grow an organization's message and online presence. As a digital marketing strategy, social media optimization can be used to increase awareness of new products and...
    14 replies | 14229 view(s)
  • Madison's Avatar
    06-20-2020, 05:33 AM
    HTTP 307 Temporary Redirect redirect status response code indicates that the resource requested has been temporarily moved to the URL given by the Location headers. The method and the body of the original request are reused to perform the redirected...
    17 replies | 1568 view(s)
  • Madison's Avatar
    06-20-2020, 05:30 AM
    PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically....
    52 replies | 3519 view(s)
  • Madison's Avatar
    06-20-2020, 05:29 AM
    Link popularity refers to the number of backlinks (incoming links) that point to a given website. In contrast to domain popularity, every backlink is counted separately. ... Link popularity used to be an important figure for search engines.
    23 replies | 2252 view(s)
  • Madison's Avatar
    06-20-2020, 05:29 AM
    CPV (Cost Per View) – This is the amount you are willing to pay after someone watches your video ad. This form of bidding option is helpful for video ads when you only agree to pay after every video view.
    13 replies | 556 view(s)
  • Madison's Avatar
    06-20-2020, 05:26 AM
    A canonical tag (aka "rel canonical") is a way of telling search engines that a specific URL represents the master copy of a page. Using the canonical tag prevents problems caused by identical or "duplicate" content appearing on multiple URLs.
    12 replies | 1264 view(s)
  • Madison's Avatar
    06-20-2020, 05:26 AM
    DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. ... DoubleClick Rich Media: An end-to-end system for producing,...
    8 replies | 952 view(s)
  • Madison's Avatar
    06-20-2020, 05:25 AM
    Quality Score is Google's rating of the quality and relevance of both your keywords and PPC ads. It is used to determine your cost per click (CPC) and multiplied by your maximum bid to determine your ad rank in the ad auction process. ... Landing...
    13 replies | 1186 view(s)
  • Madison's Avatar
    06-20-2020, 05:13 AM
    Forum posting is an online discussion site where people can ask their queries with each other in the form of messages. It is one of the effective ways to create backlinks to the site and drive traffic to it. These sites are a best place to increase...
    5 replies | 289 view(s)
  • Madison's Avatar
    06-20-2020, 05:13 AM
    SEO Mozbar is a free Search Engine Optimization Analysis Chrome Extension By Most Popular SEO & Digital Marking Website Moz | SEO Software, Tools & Resources for Smarter Marketing . MozBar is a free Chrome Extension that makes it easy to get...
    8 replies | 384 view(s)
  • Madison's Avatar
    06-12-2020, 05:13 PM
    AMP is an open source HTML framework developed by the AMP Open Source Project. It was originally created by Google as a competitor to Facebook Instant Articles and Apple News. AMP is optimised for mobile web browsing and intended to help webpages...
    15 replies | 533 view(s)
  • Madison's Avatar
    06-12-2020, 05:12 PM
    Ping is a computer network administration software utility used to test the reachability of a host on an Internet Protocol network. It is available for virtually all operating systems that have networking capability, including most embedded network...
    20 replies | 676 view(s)
  • Madison's Avatar
    06-12-2020, 05:11 PM
    “Off-Page SEO” refers to all of the activities that you and others do away from your website to raise the ranking of a page with search engines. Though many people associate off-page SEO with link building, it goes beyond that.
    8 replies | 332 view(s)
  • Madison's Avatar
    06-12-2020, 05:10 PM
    Secure Sockets Layer (SSL) is a standard security technology for establishing an encrypted link between a server and a client—typically a web server (website) and a browser, or a mail server and a mail client (e.g., Outlook).
    2 replies | 206 view(s)
  • Madison's Avatar
    06-12-2020, 05:08 PM
    Googlebot is the web crawler software used by Google, which collects documents from the web to build a searchable index for the Google Search engine. This name is actually used to refer to two different types of web crawlers: a desktop crawler and a...
    1 replies | 166 view(s)
  • Madison's Avatar
    06-12-2020, 05:08 PM
    Schema markup is code (semantic vocabulary) that you put on your website to help the search engines return more informative results for users. If you've ever used rich snippets, you'll understand exactly what schema markup is all about. Here's an...
    2 replies | 192 view(s)
  • Madison's Avatar
    06-12-2020, 05:07 PM
    Anchor text is the visible characters and words that hyperlinks display when linking to another document or location on the web. It usually appears as blue underlined text, but you change your website's link colors and styles through your HTML or...
    3 replies | 220 view(s)
  • Madison's Avatar
    06-12-2020, 05:04 PM
    Grey Hat SEO is the practice of using technically legal methods to improve your site rankings, but which are ethically dubious, and could one day become black hat. Think of it like legal highs.
    9 replies | 466 view(s)
  • Madison's Avatar
    06-12-2020, 05:02 PM
    Keyword research is a practice search engine optimization professionals use to find and research alternative search terms that people enter into search engines while looking for a similar subject.
    12 replies | 549 view(s)
  • Madison's Avatar
    06-12-2020, 05:02 PM
    The Google Dance refers to the high amount of volatility that a new asset (website, webpage, etc.) on your website experiences while Google is trying to determine what position to ultimately place it on its index.
    8 replies | 598 view(s)
  • Madison's Avatar
    06-06-2020, 10:30 AM
    Long tail keywords are those three and four keyword phrases which are very, very specific to whatever you are selling. You see, whenever a customer uses a highly specific search phrase, they tend to be looking for exactly what they are actually...
    7 replies | 247 view(s)
  • Madison's Avatar
    06-06-2020, 10:30 AM
    The <img> tag is used to embed an image in an HTML page. Images are not technically inserted into a web page; images are linked to web pages. The <img> tag creates a holding space for the referenced image. ... alt - Specifies an alternate text for...
    7 replies | 301 view(s)
  • Madison's Avatar
    06-06-2020, 10:29 AM
    Paid results are basically advertisements — the Web site owners have paid to have their Web pages display for certain keywords, so these listings show up when someone runs a search query containing those keywords. ... When a search engine returns...
    9 replies | 294 view(s)
  • Madison's Avatar
    06-06-2020, 10:27 AM
    An outbound link, also called an external link, is a link from your website to a different website. An outbound link for you is an inbound link for someone else. If a link takes readers to another page on the same website, it's called an internal...
    5 replies | 241 view(s)
  • Madison's Avatar
    06-06-2020, 10:27 AM
    low quality backlink comes from unrelated and untrusted sources. Sites that have been penalized and those that are violating Google’s Webmaster Guidelines can have a negative impact on your SEO.
    6 replies | 397 view(s)
  • Madison's Avatar
    06-06-2020, 10:26 AM
    Image sharing, or photo sharing, is the publishing or transfer of a user's digital photos online. Image sharing websites offer services such as uploading, hosting, managing and sharing of photos. This function is provided through both websites and...
    9 replies | 344 view(s)
  • Madison's Avatar
    06-06-2020, 10:25 AM
    Local SEO refers to the process of 'optimizing' your online presence to attract more business from relevant local searches. These searches take place on Google and other search engines. ... People search for local businesses using various search...
    7 replies | 338 view(s)
  • Madison's Avatar
    06-06-2020, 10:24 AM
    Blog commenting is defined as a relationship between blogs, bloggers and blog readers. It is a great way to exchange ideas, thoughts or opinions about what people feel for a particular topic or a blog post. Blog comments helps the blog to attract...
    4 replies | 262 view(s)
  • Madison's Avatar
    06-06-2020, 10:23 AM
    A blog posting or blogging means publishing relevant and useful content for target audiences on blog. The title, content, images, author byline, reference links, comment section and trackbacks are important factors of blog posts.
    8 replies | 313 view(s)
  • Madison's Avatar
    06-06-2020, 10:23 AM
    Website Grader measures the marketing effectiveness of a website and provides an inbound marketing score (on a scale of zero to 100) that incorporates website traffic, SEO, the blogosphere, social media and other inbound marketing factors. ... which...
    3 replies | 228 view(s)
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About Madison

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March 15, 1985 (35)

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