Need advice on brand name

Changing Brand name is that a someone had a problem with his current sale of his primary product.
But a changing a brand name is need to a More business challenge in a Market. suppose my company name is LG and I changed it name as GL Tread. A Sale of our product is less than other company because before our company name is LG in Market.

A brand name must easy to understand,It's easy to remember
Such as Cool, Nike, sony...............

It's possible to change a brand name but you have to be prepared to start back at zero, That's a real bitch online as sometimes you have to change your domain. D:

Brand name must be related to the product or the services offered by the company and it must be easy to remember and recognize by the customers.

What type of Advise do you want on Brand name

Brand name is name of your Business. U must register you Name and use Right of your Brand name.

Hello

Nice Question. This is specially important in this day and age with such diverse cultures in this country. I know of several examples of US companies that have given their products a name without really understanding that the name in a different language meant a completely different thing (in a bad way) and therefore the product was perceived negatively by that segment of the population.

So before selecting a name do your research with what that name may mean or sound like in other languages.

Thanks
Have a nice time ahead.