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What Is Lead Genaration ?

This is a discussion on What Is Lead Genaration ? within the Affiliate Marketing forums, part of the Internet Marketing category; In marketing, lead generation is the initiation of consumer interest or enquiry into products or services of a business....

  1. #1
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    Default What Is Lead Genaration ?

    In marketing, lead generation is the initiation of consumer interest or enquiry into products or services of a business.

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    Default Re: What Is Lead Genaration ?

    The action or process of identifying and cultivating potential customers for a business's products or services.

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    Default Re: What Is Lead Genaration ?

    the act or procedure of classifying and cultivating potential clienteles for a business's products or services.

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    Default Re: What Is Lead Genaration ?

    Lead generation is when you attract and convert strangers and prospects into the crowd that has shown interest in your company's product or service.

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    Default Re: What Is Lead Genaration ?

    The action or process of determining and growing prospective customers for a business's services or products.

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    Default Re: What Is Lead Genaration ?

    Lead Generation is the process of instigating such customer interest into your business for the purpose of further engagement. It is the sowing of seeds.

    In this day and age, lead generation is carried out in digital channels. Online lead generation is your weapon and winning the war depends on how effectively you utilize this powerful weapon. Utilizing lead generation to its utmost advantage begins from understanding the complete importance of lead generation and the impact it can have on your sales.

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    Default Re: What Is Lead Genaration ?

    Process of collecting names and contact information about the qualified prospects which will be contacted by the sales people for generating orders. This is the process of converting and attracting strangers and prospects into someone who has indicated interest as your company product or services.

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    Default Re: What Is Lead Genaration ?

    I think a better question than what is lead generation is how to generate leads. That's the hard part!

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    Default Re: What Is Lead Genaration ?

    the act or procedure of classifying and cultivating potential clienteles for a business's products or services.

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    Default Re: What Is Lead Genaration ?

    ultivating potential clienteles for a business's products or services.

  11. #11
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    Default Re: What Is Lead Genaration ?

    Lead is something like a prospect. If a person wants to become your customer or you want him to make him your customer then s/he is your prospect or lead.

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    Default Re: What Is Lead Genaration ?

    What is Lead Generation?

    Now that we know what is a lead, what do you think lead generation means? “Generating leads” might be your first thought. You wouldn’t be wrong. It seems pretty self evident.

    However, that doesn’t tell the whole story. Or even most of it. Sure, the most basic endgame of lead generation is to generate leads, but there are layers of complexity that become apparent once you start digging into it. This is especially true when talking about lead generation in the digital marketing field.

    So, what could be a better definition for lead generation than ‘generating leads’: Lead generation is the act of attracting relevant visitors to your site or social page who then give you their information in exchange for something from you.

  13. #13
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    Default Re: What Is Lead Genaration ?

    Hi,

    Lead generation is the process of gaining the interest of potential customers in order to increase future sales. It is a crucial part of the sales process of many companies.
    or
    Lead generation encompasses all activities relating to the identification and cultivation of potential customers. Companies use a variety of sales and marketing tactics to generate leads (as we’ll cover shortly), but one way or the other, it is essential to have well defined processes in place.
    Thanks for this post...