That's a good question. Maybe thats why I haven't had luck with affiliate programs.
This is a discussion on Does Your Website sell? within the Advertising & Promotion forums, part of the Internet Marketing category; That's right does your website sell? The vast majority of website content just tells a story about a product or ...
That's right does your website sell? The vast majority of website content just tells a story about a product or service. Most web designers are not marketing professionals neither are the website owners.
You must remember, that you have to ask for the sale and not just provide information. The process of asking for the sale is know as a call to action. So I ask do you ask for the sale?
What is your call to action?
That's a good question. Maybe thats why I haven't had luck with affiliate programs.
Thats a very good point and honestly I don't think as many sites out there sell what they are trying to do and this could very well be the full reason why some startup places fall so quickly.
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We provide SEO services, but we understand if a website doesn't do a good job selling then all the traffic increases will likely not do much good. That is why we take a holistic view.
SEO is only part of the solutions it isn't the end all.
Let's face it most website content was not developed with a sales presentation in mind. The idea is to get the visitor to complete a desired action. Just providing information isn't selling.
We strive to keep the clients needs and wants foremost. You can do the best possible job with SEO. You can generate lots of traffic, but if the website doesn't sell and isn't easy to use then all the client ends up with is a huge bounce rate.
I can say that our sales is better now compare to last month. I think our seo specialist and advertisers did well this month.
I like Pay Per Lead Affiliate Programs. Less of a call for action. IMHO
If your sites only purpose is to generate clicks on ads then their isn't much need for a call to action. But if your site sells actual products or services you absolutely should have a call to action.
Last edited by Local SEO Solutions; 10-30-2008 at 04:21 AM.
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