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Can we use Customer Relationship Management (CRM) for marketing?

This is a discussion on Can we use Customer Relationship Management (CRM) for marketing? within the Advertising & Marketing forums, part of the Internet Marketing category; Can we use Customer Relationship Management (CRM) for marketing?...

  1. #1
    Senior Member
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    Default Can we use Customer Relationship Management (CRM) for marketing?

    Can we use Customer Relationship Management (CRM) for marketing?

  2. #2
    Senior Member RH-Calvin's Avatar
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    Default Re: Can we use Customer Relationship Management (CRM) for marketing?

    Customer relationship management is an approach to manage a company's interaction with current and potential customers. It uses data analysis about customers' history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth.
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