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What is Media Buying?

This is a discussion on What is Media Buying? within the Advertising & Marketing forums, part of the Internet Marketing category; Hi Experts! I came up with word Media Buying Many times but unaware about it. Please make me understand this ...

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    Default What is Media Buying?

    Hi Experts!

    I came up with word Media Buying Many times but unaware about it. Please make me understand this word.

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    Default Re: What is Media Buying?

    thanks for sharing with us

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    Default Re: What is Media Buying?

    thanks for sharing with us

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    Default Re: What is Media Buying?

    thanks for sharing with us

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    Default Re: What is Media Buying?

    Quote Originally Posted by amcofab View Post
    Hi Experts!

    I came up with word Media Buying Many times but unaware about it. Please make me understand this word.
    I was also unaware of this term before reading your question and I Google it and hardly it takes 0.30 seconds to know this question answer.
    https://en.wikipedia.org/wiki/Media_buying

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    Default Re: What is Media Buying?

    In advertising management, media buying is the procurement of media inventory. The media buying function negotiates price and placement for advertisements.

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    Default Re: What is Media Buying?

    thanks for sharing with us

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    thanks for sharing with us

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    Default Re: What is Media Buying?

    Thanks you so much for the knowledge and Answers shared by you.

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    Default Re: What is Media Buying?

    thanks for sharing with us

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    Default Re: What is Media Buying?

    thanks for sharing with us

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    Default Re: What is Media Buying?

    Media buying is the purchase of advertising from a media company such as a television station, newspaper, magazine, blog or website.