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Can 404 pages affect rankings?

This is a discussion on Can 404 pages affect rankings? within the Advertising & Marketing forums, part of the Internet Marketing category; Hello Everyone, Can 404 pages affect rankings?...

  1. #1
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    Default Can 404 pages affect rankings?

    Hello Everyone, Can 404 pages affect rankings?

  2. #2
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    Default Re: Can 404 pages affect rankings?

    Little bit affects in the rankings because while if it results 404 error then your website bounce rate will be high then there is a chance that impact in the rankings.

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    Default Re: Can 404 pages affect rankings?

    Hmmm... I forgot. Google is more on content quality and relevance. If you have too many empty 404 error pages, then it might affect your ranking. 404 pages just disappear in time if they are no longer there. It can take time, I think. What If the pages keeps on getting crawled, what you can do is to redirect them to similar or related active pages.
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    Senior Member wellliving's Avatar
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    Default Re: Can 404 pages affect rankings?

    Hi

    Of course, 404 error pages affect rankings. Google doesn’t crawl 404 error pages. When submitting a sitemap to Google webmasters, if any page has 404 error than Google will give you errors in search console.

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  5. #5
    Senior Member RH-Calvin's Avatar
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    Default Re: Can 404 pages affect rankings?

    Yes 404 effects ranking of your webpages. A 404 error is an HTTP status code that means that the page you were trying to reach on a website couldn't be found on their server. The 404 Not Found error might appear for several reasons even though no real issue exists, so sometimes a simple refresh will often load the page you were looking for. The most common method is to retry the web page by pressing F5, clicking the refresh/reload button, or trying the URL from the address bar again.
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    Default Re: Can 404 pages affect rankings?

    Not everytime and it doesn't directly affect the rankings but it affects the user experience for sure.

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    Default Re: Can 404 pages affect rankings?

    thanks for sharing with us

  8. #8
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    Default Re: Can 404 pages affect rankings?

    thanks for sharing with us

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    Default Re: Can 404 pages affect rankings?

    thanks for sharing with us

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    Default Re: Can 404 pages affect rankings?

    thanks for sharing with us

  11. #11
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    Default Re: Can 404 pages affect rankings?

    According to Seo point of view it's really effect on your website ranking.

  12. #12
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    Default Re: Can 404 pages affect rankings?

    Yes, it affects the ranking in SEO point of view...

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    Default Re: Can 404 pages affect rankings?

    thanks for sharing with us

  14. #14
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    Default Re: Can 404 pages affect rankings?

    Yes, It is true that 404 pages effects google ranking as you can improve your ranking in search engine by removing 404 pages.

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    Default Re: Can 404 pages affect rankings?

    Google says no (per search console), but also mentioned that it can affect user experience. User experience can, IMO, can affect Google ranking, so.... You can leave them alone since they go away in time. But if it keeps on getting crawled, I will redirect them to related active pages.
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    Default Re: Can 404 pages affect rankings?

    thanks for sharing with us

  17. #17
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    Default Re: Can 404 pages affect rankings?

    It increase bounce rates or encourage pogo sticking so that google will notice it as not that much relevant as compare to others and downs the ranking.